Turning old tires into new possibilities

Environment

WCTD helped develop some of North America’s most successful industry-managed scrap-tire recycling programs.

The five Rs of recycling

Reduce. Re-use. Recycle. Recover. Residual management.

WCTD was instrumental in developing industry-managed scrap-tire recycling programs in Alberta, British Columbia, Saskatchewan, and Manitoba. These not-for-profit provincial programs collect an advance disposal eco fee on new tires to fund responsible transportation and processing.

Instead of stockpiles or landfills, scrap tires become useful resources. Processors separate steel and fibre and turn rubber into crumb, shred, and other materials for new applications.

ReduceRe-useRecycleRecoverResidual management

Where recycled rubber goes

From worn tires to useful community products

Safer surfaces

Playgrounds, running tracks, sports fields, arena flooring, and accessible community spaces.

Infrastructure

Rubberized asphalt, highway construction, landfill engineering, and lightweight aggregate applications.

New products

Agricultural, recreational, and industrial flooring and other durable products made from recovered rubber.

Across western Canada

Provincial stewardship programs

Each province operates its own program and community-grant opportunities. WCTD participates in industry stewardship and supports systems that make responsible tire recycling practical for dealers and consumers.

Industry representation

WCTD representatives on provincial recycling boards

British Columbia

Tim Hollett
Norm Schmidt
Mark Endersby

Saskatchewan

Len Ritchot
Ray Geleta